Capital Punishment should be abolish Essay Example | Topics and Well Written Essays - 500 words

Capital Punishment should be abolish - Essay Example Capital punishment is exercised on mentally ill individuals, it also causes emotional suffering for their families and is applied without taking into consideration the convict's case and situation. Thus, death penalty should be abolished. The Universal Declaration of Human Rights (1948) says: No one shall be subjected to torture or to cruel, inhuman or degrading treatment or punishment (Article 5)." So how can we explain that each year death penalty is performed throughout the world not observing the individual human rights Moreover, "Everyone has the right to recognition everywhere as a person before the law (Article 6)." Does capital punishment treat offenders as human beings Rather not, I reckon. Instead, the state chooses to punish the villain citizen by killing him. One of the incontrovertible arguments against the capital punishment is that criminals are also real, human beings like us, who have their lives and families. Many of the serial killers have deep psychological problems and instead of being killed should be put into mental institutions and asylums. We have to wisely consider how we will look at criminals, especially murderers - as evil or sick. This is another very important issue and it seems that society hardly ever reacts reasonably on this.

Marketing is a market dynamic Essay Example | Topics and Well Written Essays - 750 words

Marketing is a market dynamic - Essay Example Keeping an eye on the individual objectives, today the entire philosophy of business has changed. What is followed is not the selling concept but the marketing concept. Once a product is marketed properly, sales automatically happen. Hence all efforts are to market the product. Marketing requires understanding the consumer behaviour and purchasing decisions. The marketing concept seeks on focusing what the consumer wants, even if it means coming out with new products. The study of Consumer Behaviour is defined by Schiffman & Kanuk (Liesel Schwerdtfeger) as the study of how individuals make decisions to spend their available resources (time, money, effort) on consumption related items (what they buy, why they buy, when they buy, where they buy, how often they buy and use a product or service). Study of consumer behaviour has become the rule of the day. This is a very important aspect of marketing and all decisions depend upon this study. A study of consumer psychology helps firms to understand how consumers react. It gives an idea of how the consumer thinks, feels, reasons and selects between different alternatives available in the market, how the consumer is influenced by the society, culture and the media. Different products have a different level of significance for different consumers and hence the motivation for each differs. Knowledge of these helps the firm to understand the needs, wants of the consumer, and adapt marketing strategy accordingly.